Meta Ads For Gourmet Product

I’m ready to scale sales for a new physical product aimed squarely at California’s 25- to 65-year-old cheese and wine enthusiasts, and I want a seasoned Meta Ads specialist to make it happen. The core goal is straightforward: more purchases at the lowest possible cost. You’ll craft a full-funnel Facebook and Instagram campaign—from structuring the account and installing the Meta Pixel through to audience research, ad creation, testing, and ongoing optimisation—so we can turn curious connoisseurs into paying customers. Deliverables • Campaign strategy outlining objectives, audiences, budgets, and KPIs • Creative concepts and ad copy tailored to cheese-and-wine lovers • Accurate Pixel and Conversions API configuration for reliable tracking • A/B tests on audiences, placements, and creatives, with clear reporting • Weekly performance reports highlighting ROAS, CPA, and next steps Acceptance Criteria The campaign is considered successful when: 1. Ads are live and approved without policy violations. 2. Tracking data matches Shopify checkout numbers within a 5 % variance. 3. ROAS meets or exceeds the break-even target we agree upon in kickoff. If you’ve already delivered profitable Meta campaigns for food or lifestyle brands, let me see the proof. I’m ready to start as soon as you are.