Google Ads Sales Campaign Setup

I run a small Shopify store that currently carries just two products, and my priority is simple: turn targeted Google Ads traffic into actual sales. I’m already set on using Google Ads, and I want to cover the full funnel with Search, Display, and Shopping campaigns. Here’s what I need from you: • Build or refine the account structure around these two products, including tight ad groups, high-intent keywords, and compelling text creatives for Search Ads. • Create a visually consistent set of Display Ads that match my brand and highlight each product’s main benefit. • Set up and optimise the Google Shopping feed so product titles, descriptions, images, and pricing sync flawlessly with Shopify. • Install and verify conversion tracking (including purchase events) so every dollar spent can be tied back to sales in real time. • Launch the campaigns, monitor performance, and iterate during the first optimisation cycle—pausing under-performers, adjusting bids, refining audiences, and suggesting budget reallocations when you see clear winners. Please be comfortable working inside Shopify, Google Merchant Center, and Google Ads, and be ready to communicate insights with concise reports. Success for this project means my ad spend produces a measurable lift in purchases, not just clicks or impressions. If this sounds like a campaign you can drive forward quickly, let’s talk and get the store selling.