Luxury Hair Brand Identity Repositioning

I’m taking my established online hair-extension and wig business up-market and need a seasoned brand identity specialist to help express a more timeless, understated luxury—think Aesop or La Prairie, not influencer-centric glam. Scope of work • Logotype and wordmark that balance restraint with craftsmanship • Complete typography system for web, packaging, and print • Refined colour palette that feels quietly premium • Art-direction guidelines covering photography, tone, and usage rules—photography must stay minimalistic and clean What I’m specifically looking for • At least five years crafting luxury or premium identities • A portfolio that already proves success in beauty, fashion, or lifestyle at this level • Strong, verifiable reviews here; I’m only considering established profiles How to be shortlisted Share links or PDFs to two or three of your most relevant identity projects. Let the work speak for itself—no lengthy cover letters needed. If your aesthetic aligns with quiet luxury and you have a proven track record, I’d love to see your best work.